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How I First Began Generating Revenue Online #0001
Do you also like getting filthy-stupid rich in business, too, right? Well, join the club. My Life in Digital Marketing #0001 In 1988, a friend and colleague gave me a book to read titled, Supertrends. The paperback revealed the imminent arrival of the public information superhighway. I filed this revelation away in a “folder” in…
Read MoreA Look at the Marketing Industry from 10,000 feet Above
Dear Corporate America, “The world is ready to understand that the elephant in the room on Madison Avenue is that brand is built on social media through scaled relevance to many more consumer segmentations than television and programmatic digital has been able to afford us, and that the creative variable to put into those pipes…
Read MoreWe Got This Pest Control Company’s Phone Ringing Off the Hook
This is a phone call with one of our clients. He owns a relatively new pest control company in Northern New Jersey. We got his phone ringing with calls from homeowners in need of residential pest control services.
Read MoreMedicine for Baggage
I was having breakfast at Maywood Pancake House last month, and as I was finishing my omelet, I struck up a conversation with the couple sitting next to me at the counter. After a bit of chit-chat about dogs and television commercials, Walter, Maria and I soon got on the topic of overcoming life’s challenges.…
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